Start Submission Become a Reviewer

Reading: Direct to consumer advertising; the right tool in the wrong hands?

Download

A- A+
Alt. Display

Leading Article

Direct to consumer advertising; the right tool in the wrong hands?

Authors:

CC Thalwattegedera,

Department of Pharmacology, Faculty of Medicine, University of Colombo, LK
X close

HMDR Gunathilake,

Department of Pharmacology, Faculty of Medicine, University of Colombo, LK
X close

K Weerasuriya

Department of Pharmacology, Faculty of Medicine, University of Colombo, LK
X close

Abstract

DOI: http://dx.doi.org/10.4038/cmj.v46i2.6486

Ceylon Medical Journal 2001; 46(2): 37-39

DOI: https://doi.org/10.4038/cmj.v46i2.6486
How to Cite: Thalwattegedera, C., Gunathilake, H. and Weerasuriya, K., 2014. Direct to consumer advertising; the right tool in the wrong hands?. Ceylon Medical Journal, 46(2), pp.37–39. DOI: http://doi.org/10.4038/cmj.v46i2.6486
Published on 30 Jan 2014.

Downloads

  • PDF (EN)

    comments powered by Disqus